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The growing trend of female led horror
March 2025

The Substance (2024) received 5 nominations at the 82nd Golden Globe Awards ranging from Best Motion Picture to Best Screenplay. Body horror is no longer just gore but a medium that surfaces existing social issues and practices stemming from patriarchy.

  • In the Nordics, young female viewers (18-34) are increasingly enjoying the genre of Horror (45% in 2024 vs. 37% in 2017). A similar trend is also found across UK, France, and Germany (47% in 2024 vs. 35% in 2017).

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Source: Ampere Media – Consumer, 2025 | Growing Trend of Female Horror, Cosmopolitan.